The romantic comedy has been compared to the Hollywood film Notting Hill starring Julia Roberts and Hugh Grant and the comparison doesn't bother John at all. “Jhoota Hi Sahi is one for guys who want to see a young, fresh film. It's probably in the space of a Notting Hill in terms of its freshness," John told reporters at a promotional event.

In the movie that was shot in London, John plays a guy next door type of guy named Sid whom he describes as a compulsive liar. "Sid loves to lie. He lies to get his love back without cheating.” The actor will also sport a geeky look in the film, an unusual style for the handsome hunk who usually gets to show off his fit body. John describes his look as "very different and not something anyone has seen me in before. From a Greek to a geek, long journey I think.”

For director Tyrewala the look is completely new and takes John Abraham out of his comfort zone: "This is a side to John that no one has seen. He's painfully ordinary in speech, body language and clothes. He wears thick glasses and can't look straight into anyone's eyes. No designer clothes for John in Jhootha Hi Sahi. We shopped for his clothes in retail outlets, actually purchased working class labels like Arrow and Raymonds."

The film that was originally called 1-800-Love was shot in London and boasts a soundtrack by A.R. Rahman with songs like "Cry Cry," "Hello Hello," Sonu Niigaam’s "Do Nishaniyan" and "I've Been Waiting." Jhootha Hi Sahi is set to release on October 22.